LANEY ET AL!
false memory
128 Undergraduate students at the University of Cali. Random
99 Females; 29 Males
Mean age 20.8.
Given course credit
for their time.
Love group 63
Control group 65
Generated by MBQ: 57% (26 P’s of 46) in love category had memory or belief
39% (20 P’s of 51) in
control had memory
Control group increased 0.2
Love group increased 2.6 on the
FHI during week 2 (average of 4.5 for believers and .9 for non-believers)
S&S!
button phobia
1 9-year-old Hispanic American boy, volunteer
Positive reinforcement therapy actually made him worse at first.
Imagery exposure therapy-successfully reduced his ratings of distress
Ex: Rating of buttons falling on him decreased from 8 to 5 and then to 3 after exposure was complete.
At the six and twelve month follow ups he reported minimal distress regarding buttons and failed to meet the criteria of having a phobia.
PEPPERBERG!
parrot learning
Sample: 1 African Grey parrot
case study
Familiar Objects: 99/129 = 76.6% for all trials with correction
66/99 = 69.7% on first-trial performance
Novel Objects: 96/113 = 85% on all trials, 79/96 = 82.3% on first-trial performance
86% and 83% for first trials for pairs
containing one versus two novel objects

MILGRAM!
obedience
Aged 20-50, subjects were
obtained by a newspaper advertisement
ranged in education level; not finishing elementary school to doctorate and professional degrees
*paid $4.50 for being in the experiment (volunteers)
Hypothesis: If an individual receives orders from authority to inflict harm on another, then one will be compelled to do so.
YAMAMOTO!
chimpanzee
5 chimpanzees paired with kin
Two mothers - Ai and
Pan- were paired with their offspring, Ayumu and Pal.
Three juveniles, Ayumu, Pal, and Cleo were paired with their mothers, Ai, Pan, and Chloe
Primate Research Institute, Kyoto University. opportunity
4 of the chimps offered a straw or stick first
Ai 87.5%;
Cleo 97.4%;
Pal 93.5%;
Ayumu 78% (p<0.04)






















